TL;DR: LinkedIn Sales Navigator pricing in 2026 starts at $119.99/month for Core (or $1,079.88/year, about $89.99/month billed annually) and $159.99/month for Advanced (or $1,799.88/year, about $149.99/month). Advanced Plus has no public price; LinkedIn quotes it based on team size. All three plans include 50 InMail credits a month and the same advanced search, so you pay more for team collaboration (Advanced) and deep CRM sync (Advanced Plus), not for better search.

What Is LinkedIn Sales Navigator?

LinkedIn Sales Navigator is LinkedIn's paid prospecting product for B2B sellers. It adds 50+ sales-specific search filters, saved lead and account lists with alerts, lead and account recommendations, and 50 InMail credits a month on top of a regular LinkedIn account. It comes in three tiers: Core for individual sellers, Advanced for sales teams, and Advanced Plus for organizations that want Sales Navigator wired into their CRM.

LinkedIn Sales Navigator Pricing by Plan (2026)

These are LinkedIn's list prices in USD per seat, as shown on its compare-plans page. LinkedIn notes that prices are estimates and may exclude VAT or GST, and it also lists AUD, CAD, EUR and GBP pricing.

Plan

Billed monthly

Billed annually

Annual saving

Built for

Core

$119.99/month

$1,079.88/year (≈$89.99/month)

25%

Individual sellers

Advanced

$159.99/month

$1,799.88/year (≈$149.99/month)

6%

Sales teams

Advanced Plus

Custom quote

Custom quote

Negotiated

Teams running Sales Navigator inside their CRM

Two things stand out. First, annual billing is a big discount on Core (25%) but a small one on Advanced (6%), so the gap between the two plans is much wider on annual contracts ($89.99 vs $149.99 a month) than on monthly billing ($119.99 vs $159.99). Second, Advanced Plus is sold through LinkedIn's sales team, so the only way to get a number is to request a quote.

The Problem: What You're Actually Paying For

Most teams compare Sales Navigator plans by price and assume the more expensive tier finds better leads. It doesn't. Search filters, InMail credits and lead recommendations are the same across plans. What changes as you move up is how Sales Navigator works for a team and how tightly it connects to your CRM.

That matters because the real cost of Sales Navigator is rarely the license. It's the rep time spent searching, saving and messaging people who fit your ICP on paper but aren't in a buying window. A seat gives you access to LinkedIn's member data; it doesn't tell you who is paying attention right now.

How the Plans Differ

Core: search and prospecting for one seller

Core includes the prospecting essentials: 50+ advanced search filters, saved leads and accounts with alerts, lead and account recommendations, and 50 InMail credits a month. For a founder or a single rep doing outbound, Core covers the day-to-day work.

Advanced: collaboration for sales teams

Advanced adds the features that only make sense with more than one seat: TeamLink (see which colleagues can introduce you to a prospect), Smart Links (share content and see who viewed it), Buyer Intent signals on saved accounts, centralized seat management and billing, and team usage reporting.

Advanced Plus: Sales Navigator inside your CRM

Advanced Plus adds LinkedIn's advanced CRM integrations, which sync seller activity in the background with CRMs including Salesforce, Microsoft Dynamics, HubSpot, SAP Sales Cloud, Oracle Sales, Zoho CRM, SugarCRM and Freshworks. It also adds lead and contact creation to keep CRM records accurate, embedded Sales Navigator views inside the CRM, custom ROI reporting, and tailored onboarding. If you want to see how the HubSpot side works in practice, our Sales Navigator HubSpot integration guide walks through it.

What Sales Navigator Costs a Team: The Numbers

License costs scale linearly with headcount, so it's worth doing the math before you pick a tier. Here is the list-price cost for a five-rep team:

Five seats

Billed monthly (12 months)

Billed annually

Core

$7,199.40/year

$5,399.40/year

Advanced

$9,599.40/year

$8,999.40/year

On annual billing, moving a five-person team from Core to Advanced costs an extra $3,600 a year. That buys TeamLink, Smart Links, Buyer Intent and admin controls, not more search or more InMail. If your team doesn't use warm introductions or shared content tracking, Core is usually the better value.

LinkedIn Premium vs Sales Navigator

LinkedIn Premium Business and Sales Navigator are often confused, but they're built for different jobs. LinkedIn lists Premium Business from $69.99/month with 15 InMail credits a month, aimed at networking and personal branding. Sales Navigator starts at $119.99/month with 50 InMail credits, 50+ sales-specific search filters, lead and account lists, real-time alerts and CRM integrations.


Premium Business

Sales Navigator Core

Sales Navigator Advanced

Advanced Plus

List price

From $69.99/month

$119.99/month or $1,079.88/year

$159.99/month or $1,799.88/year

Custom quote

InMail credits

15/month

50/month

50/month

50/month

Sales search filters

Standard LinkedIn search

50+

50+

50+

Team features (TeamLink, Smart Links, admin)

No

No

Yes

Yes

Advanced CRM sync

No

No

No

Yes

Best for

Networking, job-adjacent use, light prospecting

Individual sellers doing outbound

Sales teams sharing accounts

Orgs that run sales from the CRM

If you prospect more than a few hours a week, Premium Business runs out of room fast: the search filters and InMail allowance are the main reasons sellers upgrade.

Is Sales Navigator Worth It? A 5-Point Checklist

  1. Do you run targeted outbound every week? Sales Navigator earns its cost when reps build lists and message specific roles at specific companies. If outbound is occasional, Premium Business or a free account may be enough.

  2. Will you actually use 50 InMails a month? The InMail allowance is the same on every plan. If your reps send only a handful, you're paying for capacity you don't use.

  3. Do you need team features? Only pay for Advanced if TeamLink introductions, shared lists, Smart Links or seat admin will change how your team works. Otherwise, Core is the same prospecting tool for less.

  4. Does your CRM need to be the system of record? Advanced Plus is worth a quote only if you need Sales Navigator activity synced into Salesforce, Dynamics, HubSpot or another supported CRM automatically.

  5. Do you know who is ready to buy, or just who fits? Sales Navigator tells you who matches your ICP. It doesn't show you everyone engaging with LinkedIn content in your market right now. If timing is your gap, pair it with a signal tool rather than upgrading tiers.

Frequently Asked Questions

How much does LinkedIn Sales Navigator cost?

In 2026, Sales Navigator Core costs $119.99/month billed monthly or $1,079.88/year billed annually. Advanced costs $159.99/month or $1,799.88/year. Advanced Plus is priced by quote based on team size. Prices are per seat and may exclude local taxes.

What is the difference between Sales Navigator Core, Advanced and Advanced Plus?

All three share the same search filters and 50 InMail credits a month. Advanced adds team features such as TeamLink, Smart Links, Buyer Intent on saved accounts and centralized seat management. Advanced Plus adds advanced CRM integrations that sync activity with CRMs like Salesforce, Dynamics and HubSpot, plus custom ROI reporting and tailored onboarding.

Is LinkedIn Premium the same as Sales Navigator?

No. Premium Business starts at $69.99/month with 15 InMail credits and is built for networking and personal branding. Sales Navigator starts at $119.99/month with 50 InMail credits, 50+ sales search filters, lead and account lists, and CRM integrations, so it's the better fit for dedicated prospecting.

Is Sales Navigator worth it in 2026?

It's worth it if your team runs weekly outbound and uses the search filters and InMail allowance. It's harder to justify if you mostly sell through inbound or content, or if reps spend hours searching for people who aren't in a buying window. Many teams keep Core for search and add a signal layer to prioritize who to contact first.

Does Sales Navigator have a free trial?

Yes. LinkedIn offers Sales Navigator free trials to members who aren't on any paid LinkedIn subscription (including Premium or Sales Navigator) and haven't used a LinkedIn free trial in the past 365 days.

The Bottom Line

Sales Navigator pricing comes down to one question: do you need search, team collaboration, or CRM sync? Core covers search for most sellers, Advanced is for teams that will use TeamLink and shared workflows, and Advanced Plus is for organizations that run sales from the CRM. None of the tiers tell you which of those ICP-matched buyers are engaging on LinkedIn today, which is the gap traxy fills: it finds the people engaging with your market on LinkedIn, qualifies them against your ICP and routes them to your workflow, starting at $149/month with a 7-day free trial, no credit card required.

Related reading: