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How to turn LinkedIn profile views into leads in traxy, then sequence them into a signal-based campaign

LinkedIn shows who viewed you. Turn viewers into leads: filter by who viewed your profile, check fit, and add them to a campaign you review before launch.

By the traxy team3 min read
How to turn LinkedIn profile views into leads in traxy, then sequence them into a signal-based campaign — traxy blog

LinkedIn already shows you who viewed your profile. The harder part is deciding which viewers are worth contacting and getting them into outreach with some context. In traxy you turn on Profile views under Targeting, filter your Leads by people who viewed your profile, check each viewer's ICP match and Signal, save the list as a lead view, and use that view as the audience for a campaign you review before launch. traxy doesn't reveal private-mode viewers, and a view on its own isn't proof that someone wants to buy, so you still choose who gets a message.

Last checked: November 6, 2026.

Why profile views need a workflow

A free LinkedIn account shows the three most recent viewers from the last 90 days. Premium Career and Premium Business show up to 365 days, with filters (LinkedIn Help). Either way, the list sits on LinkedIn. To act on it you check it, look up each person, decide whether they fit, and write to the ones who do. Most people check it now and then and move on.

The value isn't in seeing the list. It's in treating viewers who fit as leads, with their fit and other evidence in one place, and sending them a relevant message.

Step 1: Turn on Profile views

In traxy, open Targeting > Signals. The LinkedIn activity card lets you choose which activity becomes leads for your workspace. Switch on Profile views.

What this setting needs from your workspace, such as which LinkedIn account it reads from, depends on your setup. Check the settings card in your workspace for the current requirements.

Step 2: Filter your leads by who viewed you

Open Leads > Filters > LinkedIn activity and choose Viewed any profile or the option with your own name, such as Viewed Adam Salmanov's profile. Pick a period: last 7, 30 or 90 days, or any time.

The table now shows the viewers who are in your leads, with their title, company, ICP match and Signal.

Step 3: Check fit and evidence before you add anyone

A view tells you someone looked. It doesn't tell you why. Before adding a viewer to outreach, check:

  • ICP match. traxy scores how well each lead fits your customer profile. Every lead is at 50% or more, and you can narrow to the strongest fits.

  • Signal. Each lead's Signal label (Warm, Related, Activity or ICP match) shows how strong the evidence behind it is. A viewer who also commented on a post is a stronger lead than a viewer with fit alone.

  • Role. Skip recruiters, peers and competitors, even when they rank high.

Our checklist for which profile viewers are worth contacting covers this in more detail.

Step 4: Save the viewers as a lead view

With the filter set, save it as a lead view. Give it a clear name, such as "Viewed my profile, last 30 days, 80%+ fit", and share it with your workspace if a campaign will use it.

Step 5: Use the view as a campaign audience, and review it

When you create a campaign, choose the shared lead view as its audience. Then review it before launch: the leads, the message, the sender and how delivery works. Connecting a sender is separate from authorising launch, so nothing goes out until you approve it.

Write the message about the viewer's work, not about the view. Our guide on what to send someone who viewed your profile has openers for each situation.

What this workflow doesn't do

  • It doesn't reveal anonymous viewers. LinkedIn hides private-mode viewers on every plan (LinkedIn Help), and traxy doesn't change that.

  • It doesn't make a view mean more than it does. A view shows curiosity. Fit and evidence decide who's a lead.

  • It doesn't send without your review. Campaigns launch after you approve them.

  • It isn't a campaign step that waits for a view. You use viewers as an audience. Branching a sequence on whether someone viewed your profile is a separate thing.

Frequently asked questions

Do I need LinkedIn Premium to see profile viewers on LinkedIn?

On LinkedIn itself, free accounts see the three most recent viewers and Premium sees up to a year. For what traxy's Profile views setting needs, check the Signals settings in your workspace.

Can I message every viewer automatically?

traxy campaigns launch after you review them. We recommend filtering viewers by fit first, and writing about their work.

How is this different from tracking post engagers?

Post engagers liked or commented on a post, so you know the topic. Profile viewers looked at your profile, with no topic attached. Both can feed the same campaign as separate audiences.

Open traxy and turn on Profile views.

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