How the traxy Score works
The traxy Scoreboard ranks LinkedIn creators by the qualified sales pipeline their posts drive, not by follower count, likes, or reach. Every creator gets a 0–100 traxy Score, recalculated weekly from public LinkedIn activity and traxy's audience-enrichment data.
The four signals
High quality leads
Each person who engages with a creator's posts is matched against a qualified-buyer profile for their category and weighted by seniority and intent. This carries the most weight in the score.
Engagement & cadence
Comments and reshares count more than passive likes, measured over a rolling 90-day window. Depth of engagement beats volume.
Posting consistency
How regularly a creator posts, week over week. Consistency compounds. One viral post doesn't outrank a steady drumbeat.
Audience quality
The seniority and buying power of the audience that actually engages. A smaller audience of decision-makers outscores a large passive one.
Scores are normalized within each vertical, so a finance voice is never measured against a marketing one.
Tiers
Tiers band the 0–100 score into four grades so a rank is readable at a glance:
| Tier | Score range | What it means |
|---|---|---|
| S Tier | 90–100 | The elite bracket. Consistently driving qualified pipeline at the top of their vertical. |
| A Tier | 80–89 | Strong performers with proven, repeatable pipeline impact. |
| B Tier | 70–79 | Solid contributors, real qualified engagement with room to climb. |
| C Tier | Below 70 | Building momentum. On the board, with the trajectory still forming. |
Refresh cadence
The board refreshes every Friday. Rank movement badges show each creator's change since the previous refresh, and every page shows its last-refreshed date.
Getting on the board, claiming, and corrections
A profile lands on the board once it's tracked on a watchlist in traxy. You can put yourself there by creating an account and adding your own profile, or leave your LinkedIn and we'll notify you the moment someone in your industry adds you. Creators can claim their profile from their page; we verify ownership with a LinkedIn message before granting access. To correct or remove a profile, send us a note and we'll take care of it.
