Posts
111
Per year
From relevant interest to personalized outreach.
Put traxy to work.
Last refreshed: August 15, 2026
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Most engaged role: B2B Founder / CEO (78% of the audience)
Top 1% of Ecommerce & DTC voices · Ecommerce & DTC average is 73%
Turn Will's audience into your pipeline
traxy sends you the ICP-fit buyers who engage with Will's posts: names, roles, and how to reach them, in your inbox every hour.
111
Per year
132
Per post
4.98
Per post
B2B Founder / CEO
78%
VP Sales / CRO
13%
Investor / VC
4%
Consultant / Agency
4%
Sample engagers
Jack Davis
Co-founder of Byte’m
Ben Sharf
Co-Founder @ Platter (Shopify Platinum Agency) | Forbes 30u30
Eddie Maalouf
Founder & CEO | Ecommerce • Digital Marketing • DTC | B2B 🚀 Over $4 Billion in Add-to-Carts
Aaron Spivak
Serial Founder | Forbes 30u30 | The Founders Club — Private Community for High Growth Founders | Prev. Exited HushBlankets (Acquired by Sleep Country)
Jesse Konig 🍟
Co-Founder at Jesse & Ben's + Swizzler
Will Nitze
Founder & CEO, IQBAR 🍫💧☕️
High quality leads: each engager is matched against a qualified-buyer ICP and weighted by seniority and intent. This carries the most weight.
Engagement & cadence: comments and reshares count more than passive likes, measured over a rolling 90-day window.
Audience quality: how much of the audience looks like strong-fit, decision-making personas, normalized within Ecommerce & DTC.
Will Nitze is ranked with a 0–100 traxy score combining lead quality, engagement quality, posting consistency and audience quality, normalized inside Ecommerce & DTC.
The largest cohort is B2B Founder / CEO (78%), and the latest refresh shows 96% qualified audience overall.
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Jack Davis
Co-founder of Byte’m
95
traxy Score
70
Leads
81%
ICP fit
Ben Sharf
Co-Founder @ Platter (Shopify Platinum Agency) | Forbes 30u30
94
traxy Score
743
Leads
77%
ICP fit
Eddie Maalouf
Founder & CEO | Ecommerce • Digital Marketing • DTC | B2B 🚀 Over $4 Billion in Add-to-Carts
90
traxy Score
220
Leads
82%
ICP fit